Seth Rogen Options in The Elder Statesman x Ugg Marketing campaign – WWD

Seth Rogen is showcasing his lesser-known i’m ready of creative skills in a pristine marketing campaign. The scribbler, comic and ceramicist was once tapped to look in The Elder Statesman x Ugg marketing campaign for fall 2023.

In keeping with the 2 California-based manufacturers, Rogen was once a are compatible option to entrance the marketing campaign as a result of his quitness aesthetic and artisan talents. Rogen is the landlord of the hashish emblem Houseplant, which deals a choice of pottery and ceramics.

The Elder Statesman x Ugg assortment will trait 4 fashions of shoes, a backpack and a hat that each one discuss to the cultured and traits of artisanal West Coast taste. Standout options from the collaboration come with embroidery, patchwork sheepskin and numerous textured subject material.

Running with photographer Sam Nixon, Rogen was once snapped in a ceramics studio with a cashmere-tinged contact. The studio channeled Rogen’s personal non-public studio, showcasing him modeling the six kinds from the then assortment along side items from The Elder Statesman’s 2023 vacation assortment.

Within the pictures, Rogen will also be perceptible making artwork on a pottery wheel occasion being held by means of a multicolor, fuzz-covered determine, which the 2 manufacturers name the “Abominable Uggman,” as a nod to the movie “Ghost.” Some other snap displays Rogen propped towards a customized craft van, a scorching red Toyota HiAce with Rogen’s personal ceramic creations within.

Costs for The Elder Statesman x Ugg assortment start at $195. The gathering formally launches on Friday at elder-statesman.com, ugg.com and a variety of outlets, together with Nordstrom, Mr Porter and Mytheresa.

Ugg’s then assortment with The Elder Statesman marks the logo’s original collaboration. Within the generation, the logo has partnered with Feng Chen Wang, Sesame Boulevard, Denim Tears and Telfar.