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Cult Gaia Reschedules L.A. Style Display to Nov. 14 – WWD


Cult Gaia has poised a untouched time for its Los Angeles fashion display. Originally scheduled for Nov. 2, it’s now going down Nov. 14. Negative word of honour but on why the exchange — however the precise location and future has been showed. It’s being hosted on the Academy Museum of Movement Photos at 4 p.m. PT.

Clothier Jasmin Larian Hekmat instructed WWD staging the 2024 hotel presentation in her place of birth was once a no brainer: “This is the homeland of Cult Gaia. I ideated the brand in New York, but it really came to life here. Being able to engage our community and family and be truly under the sun is so much of who we are and what we stand for. The pieces belong on a runway.”

It’s going to be a see-now, buy-now thought, with consumers ready to buy items then the display. The ultimate future Hekmat introduced a runway display was once in Malibu in 2018, her first.

“It just never felt right to me to just do a show,” she stated, focusing in lieu on increasing in retail. In January, Hekmat unveiled her first collect, a flagship on Melrose Street in West Hollywood, Calif. And he or she’ll upcoming unmistakable a 2nd location in Miami in December.

Hekmat started making goddess-inspired flower crowns for pals moment a pupil on the Style Institute of Era in Unused York. They took off — as did Cult Gaia’s signature “Ark” bag, in a while then the label introduced in 2012, fueled by way of social media. The emblem has since grown, launching alternative “It” baggage alongside the way in which, together with the rhinestone “Hera” handbag, and signature attire (flow bestsellers are the $398 “Akaia” and $658 “Floreana” designs).

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