Fashion Trends

Launching a NEW assortment this Hour!


Guys I’m so excited to proportion I’m designing a suite with Amazon! You guys understand how a lot I like attempting to find excellent amazon reveals, it was once so amusing attending to paintings with them to design my very own assortment. It’s going to handiest be reside for 30 hours so create positive to sign up for SMS notifications here so don’t leave out the probability to buy it.

It’s been a negligible since I’ve gotten to perform a little designing! The ones of you guys who’ve been following for an extended moment most certainly take into accout my clothes form, ILY Couture. I in reality began ILY prior to I even began my weblog. It in the beginning began next I made my very own marriage ceremony hair piece and began promoting them, nearest I made our viral ‘wifey’ tee, nearest when I used to be pregnant with Beckam it was once the Preggers tee adopted by means of all our Mother items. I in reality beloved having my very own form and with the ability to be inventive and in addition mainly supply or build items that I sought after that I couldn’t in finding anyplace else.

As my weblog and influencer platform took off, I felt torn in too many alternative instructions – between ILY, the weblog, and seeking to be provide with the youngsters and nation, I felt like I used to be being unfold too slim.

I noticed I used to be extra captivated with growing content material and connecting with my crowd. I’ve at all times believed in following your passions, and despite the fact that on the moment Ily was once a extra strong process than being an influencer, I simply beloved the influencer aspect extra. It was once unhappy to peer the entirety we had constructed come to an finish however even years next I nonetheless really feel like I made the appropriate resolution.

One of the vital issues I leave out probably the most with Ily is the inventive aspect and the power to mainly design or build items that I will envision completely in my thoughts however can’t in finding anyplace else to be had to buy.

So when Amazon reached out about a possibility to do a Shed assortment with them I used to be so excited! It was once the very best alternative to scratch that itch and be capable of design some unused items that I felt had been lacking from my cloth cabinet. And the icing at the cake – I were given to do a suite for fall!! My absolute favourite taste season. I’m so eager about how the prints and items got here in combination! I’ve shared a couple of sneak peeks on instagram here, here and here.

MARK YOUR CALENDARS! My loose with Amazon is THIS WEEK, November second.  I’ll be sharing a few of my favourite items from the gathering and a host of styling concepts, dressed up and indisposed, as much as the foundation. It’s going to handiest be reside for 30 hours so create positive to sign up for SMS notifications here so don’t leave out the probability to buy it.

Thanks guys who’ve been following alongside all the way through my progress and to people who take into accout the ILY days. It way such a lot to me that you simply’re right here. ❤️ Can’t wait to proportion this assortment with you!


XX, Christine

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