NYLON’s Unused EIC, Sabato De Sarno’s First Gucci Marketing campaign, A Lanvin Icon Returns, Plus! Rocky Barnes x Deborah Pagani

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Lauren McCarthy is now scribbler in leading at NYLON

It’s a weighty year for EIC bulletins! Lauren McCarthy, longtime government scribbler of NYLON, is moving into the position as scribbler in leading of the Bustle Virtual Staff-owned name, efficient straight away. Information of McCarthy’s appointment got here by way of a media alert, which praised the journalist for being an “authoritative voice amongst the fashion, entertainment, and media spaces” who has formed “NYLON’s cultural influence has been instrumental in building upon the brand’s loyal audience” (as in step with Emma Rosenblum, leading content material officer, BDG.) Earlier than becoming a member of the e-newsletter in 2019 as government scribbler, McCarthy was once virtual options director at W, and he or she has additionally held editorial roles at Harper’s Bazaar and WWD. As scribbler in leading of NYLON, the Villanova College alum will report back to Charlotte Owen, scribbler in leading, Bustle & Elite Day-to-day and senior vp, editorial technique.

Lauren McCarthy

The whole Gucci style jewellery marketing campaign is right here

When pictures of a stripped-back Dario Werbowy posing poolside on the Chateau Marmont in lightless Gucci {hardware} bikini briefs and the home’s luxe jewellery destitute on Instagram previous this summer season, there was once a lot chatter about what to anticipate from Sabato De Sarno’s reign as incoming ingenious director. Forward of his nearest assortment debut right through Milan Model Hour (scheduled for September 22), Gucci has distinguishable extra from stated viral marketing campaign to whet our urge for food. Within the unused pictures, the type and muse is discoverable within the chunky gold Marina Chain assortment, which harks again to an anchor motif first presented on a bracelet via the logo within the overdue ’60s. Lensed via David Sims and styled to minimalist perfection via Alastair McKimm, it has all of the makings of a moodboard staple for future years.

Photographs: Courtesy

Lanvin revisits its fan-favorite ballerina apartments 

Talking of an icon rearing their head once more…..Lanvin has formally relaunched its Lanvin Ballerinas. The ones of a definite antique will take into accout the pervasiveness of the posh logo’s ballet flat underneath Alber Elbaz right through the 2000s (ideally teamed with dress necklaces and a puff-ball hemline. Have been we ever so younger!).  The elegant shoe is being revisited via the logo, with a unused design that includes an emblem rush tab on the again, a mini-wedge, and a streamlined, versatile silhouette. It’ll be to be had first in matte and patent leather-based, with jazzy bow-adorned and bijou variations tipped to reach quickly too. A marketing campaign photographed via Théo de Gueltzl celebrates the era, as showcased under:

Deborah Pagani teamed up with Rocky Barnes for her original limited-edition DP hair pin 

Say hi to The Rocky. NYC jeweler to the celebs Deborah Pagani tapped the quintessential Cali cool woman Rock Barnes for her unused collaboration. In combination, they partnered at the first bejeweled model of Pagani’s widespread DP Pin, which marries the logo’s swish town slicker vibe with content material writer Barnes’ laidback boho and beachy taste. This hour round, The Rocky is encouraged via antique jewellery and contours emerald inexperienced ombre stones within the instantly-recognizable gold hair accent. “I’ve always loved following Rocky; she has that cool California spirit and a real penchant for color,” Pagani says. “This collaboration was all about celebrating that—a perfect storm of her point of view and our bestselling silhouette. Our followers have been hinting at wanting to see some color in the next pin, so I think they’ll be really excited about this one!” The Rocky is to be had now for $149, with a red stone model i’m ready to debut in February…simply in hour for Valentine’s.

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