Preview H&M x Magda Butrym Collab Launching Spring 2025

Roses are at the heart of this collection as Butrym sees them as a “symbol of womanhood: both soft and confident, delicate and independent, striking and ever-growing.” How poetic! It’s also intended to be a “celebration of femininity in bloom,” which couldn’t be any more apparent through the floral-printed catsuits, headscarves, and mini dresses (which model Vittoria Cerreti gave us a taste of) as well as the 3D rosette-covered bodysuits, gowns, and heels.  
 
“I really see this collection as a chance to invite people into our world — and to celebrate femininity and the flower,” said Butrym in the release. “Each piece brings its own sense of Slavic romance while paying homage to the history of our brand.”