S.S. Daley’s Steven Stokey-Daley Is January’s Pitti Uomo Visitor – WWD

MILAN — British brand S. S. Daley is the second one visitor designer to provide its males’s fall assortment on the nearest version of Pitti Uomo, scheduled to run from Jan. 9 to twelve on the Fortezza da Basso in Florence.

Liverpool-native designer Steven Stokey-Daley, occasion 26, used to be the 2022 recipient of the LVMH Prize for Younger Designers, stealing the highlight for his presentations and clothes marked by means of a penchant for theatrics in viewing the British elegance machine thru a queer lens.

Pitti Uomo didn’t reveal the era and structure of S. S. Daley’s presentation on the four-day honest.

“I’m honored to have the opportunity to take S. S. Daley’s manifesto of modern British storytelling to Pitti Uomo, the epicenter of menswear design,” Stokey-Daley mentioned.

Later graduating from the College of Westminster, the fashion designer won high-profile enthusiasts, together with Harry Kinds, who wore Stokey-Daley’s graduate assortment in his “Golden” song video. Stokey-Daley has credited the life of his label, officially established in 2020, to Kinds and his stylist Harry Lambert.

Stokey-Daley made his London Type Year debut in September 2021 supported by means of the Nationwide Formative years Theatre creative director Paul Roseby, staging a four-part efficiency by means of participants of the theater, riffing on British tailoring and tackling such subjects as social elegance, inequality, college hour, sexual awakening and homosexuality.

That very same occasion, the S. S. Daley fashion designer used to be a few of the recipients of the British Type Council’s Newgen initiative and used to be awarded once more by means of the Birtish type governing frame please see occasion, with the BFC Footing Awards.

“Steven Stokey-Daley transforms the British upper class into a queer fashion fantasy,” mentioned Francesca Tacconi, particular occasions coordinator at Pitti Immagine. “Despite his young age, Steven’s fashion is characterized by an expressive maturity, an amused and eccentric reinterpretation of British heritage, an indifference to gender stereotypes and a commitment to sustainability.”

“We love his talent for revising the archetypes of menswear, the uniforms of the most exclusive British high-society public schools, capturing the signs of the times and extravagantly subverting everything with a subtle irony, playfully amplifying the volumes of his garments, fooling around with the details, working with unexpected fabrics and floral prints,” she endured, noting how the Pitit Uomo show is to mark any other step within the fashion designer’s global publicity.

Stokey-Daley’s gender-fluid tug at the uniforms of the British higher categories, similar to wide-legged trousers, argyle-knit cotton vests and embroidered shirts appeals to a Gen-Z sensibility, and a rising feminine buyer bottom. The logo is lately stocked in a handful of shops, together with Saks 5th Road, Dover Boulevard Marketplace, Matchesfashion, Bergdorf Goodman, 10 Corso Como Seoul and I.T Bundle.

The inside track comes a few year next the chief menswear business honest announced Luca Magliano as guest designer, crowning a blonde occasion for the Bologna-native fashion designer, next his namesake emblem has won expanding warmth at the Milan scene within the closing few seasons. He additionally won the Karl Lagerfeld Special Jury Prize at the LVMH Prize for Young Fashion Designers.

As particular visitor of Pitti Uomo, Stokey-Daley follows within the footsteps of the likes of ERL’s Eli Russell Linnetz, Martine Rose, Grace Wales Bonner and Thebe Magugu. Former visitor manufacturers and architects appearing in Florence additionally incorporated Jil Sander’s ingenious administrators Lucie and Luke Meier; Y/Challenge’s ingenious director Glenn Martens; Jonathan Anderson of JW Anderson; Roberto Cavalli, and Craig Inexperienced.

The primary two bulletins are already development hype across the one hundred and fifth version of the global menswear business display. A complete agenda of occasions is anticipated to be exempt on Nov. 10.