Fashion Events

Onitsuka Tiger Mexico 66 Shoes Are the Adidas Samba of 2023

When BAZAAR editors spot a way future within the making, we will’t accumulation it to ourselves. What follows is a transcript of a Slack dialog between senior type essayist Tara Gonzalez and type trade essayist Halie LeSavage discussing the stand of 2023’s reigning cool sneaker and the way they’re dressed in it.

HL: We’ve each been sensing that type insiders have anointed a unutilized It-sneaker this time. I’m nonetheless visible Adidas Sambas and New Balance 550s every day, however I’m clocking simply as many Onitsuka Tiger Mexico 66 sightings. It seems like I blinked and everybody from strangers at the subway, to Dorsey dressmaker Meg Strachan, to a few French retail patrons I met at Copenhagen Fashion Week in January was once lacing up in those shoes.

TG: YES! I’ve been visible sprinklings of the shoe for a presen now, however had a sense it was once destined for ‘It’ shoe condition once I noticed Bella Hadid dressed in a yellow pair on TikTok. She was once doing leaping jacks and hopping out of a little refrigerator dressed in them presen on prepared for one thing. The Bella impact is actual, and I truthfully assume she’s the rationale the Adidas Sambas blew as much as the level they did among a trendy prepared who differently wouldn’t imagine dressed in an indoor football sneakers with their The RealReal grails. And prefer clockwork…those self same community are following her manage and dressed in the Onitsukas!


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bella hadid wears onitsuka sneakers in a post about the onitsuka mexico 66 sneakers 2023

Bella Hadid dressed in her dark Onitsuka shoes in London.


HL: I assumption that is most commonly a Bella Hadid respect submit—she’s first particular person I noticed dressed in them, too, and he or she additionally has them in a dark colorway. And, crucially, she wasn’t paid to put on them—they’re a mode she in reality preferred and acquired herself, in line with Onitsuka’s head of content material, who I emailed to invite about it. The logo additionally advised me that the similar condition applies to a couple Kaia Gerber wore just lately.

kaia gerber wearing black separates in a story about onitsuka mexico 66 sneakers 2023

Kaia Gerber wears her yellow Onitsuka shoes with an all-black outfit (and inexperienced juice).


I discover this shoe’s resurgence so attention-grabbing as a result of, just like the Samba, it’s been round for a-g-e-s. The earliest iteration, the Onitsuka Cortez, was once exempted in 1969. Next the emblem was once remodeled in 2002 with a re-release of the sneaker everyone seems to be dressed in now. (This Slack historical past lesson has been delivered to you through a company PDF, ha.) The shoe hasn’t modified all that a lot over these types of a long time: It’s nonetheless a low-top, virtually ballet-flat-adjacent sneaker with spiky soles, a twisted toe, and arced stripes alongside the perimeters.

Onitsuka Tiger Mexico 66 Sneaker

Mexico 66 Sneaker

Onitsuka Tiger Mexico 66 Sneaker

Credit score: Asics

Design-wise, this feels so proper for at this time. The emblem isn’t so noticeable that dressed in it seems like pledging allegiance to a plenty logo. It’s comfy and vaguely athletic, however doesn’t construct me appear to be I’m en path to a CrossFit consultation. (No less than, I don’t assume so?)

TG: If truth be told, if the rest…it makes you appear to be the deadliest girl on the planet AKA the bride AKA Lightless Mamba AKA Uma Thurman in Explode Invoice. She wore the yellow Onitsukas together with her iconic yellow dark stripe jumpsuit, which I don’t assume that many community understand?

onitsuka sneaker

The Onitsuka Mexico 66 shoes have been a key component in Uma Thurman’s well-known Explode Invoice glance.


HL: Yes, although in non-film-buffs’ protection, type community nowadays put on the shoes a bundle much less…lethally than Thurman did onscreen. Across the town, I’ve observable a bundle of girls dressed in the shoes with denim maxi skirts and leather-based aviator jackets, or going the off-duty-model direction with denims and a blazer, like untouched off-duty-model Kaia Gerber.


Hailey Bieber dressed in the Onitsukas with a Prada summit on a day out in Unutilized York previous this occasion.


TG: Utterly. I truthfully assume that’s the attraction of the sneaker, there’s one thing actually thrilling about visible it out of context that resonates with how community are dressing nowadays. After I call to mind Gen Z and their passion in non-public taste…I call to mind shoes just like the Samba or the Onitsuka old with a antique leopard print Blumarine skirt or a stunning penny lane coat. Identical to each time earlier than them, they need to glance cool—who doesn’t?!—however I feel their definition of what cool looks as if is actually other.

los angeles, ca january 12 addison rae is seen on january 12, 2023 in los angeles, california photo by hollywood to youstar maxgc images

Addison Rae dressed in the Onitsukas in Melrose Playground this week January. The TikTok famous person owns the Mexico 66 sneaker in a couple of colours and is often observable dressed in them.

Hollywood To You/Megastar Max

For a presen, particularly within the 2010s, taking a look cool was once synonymous with curation: A cultured muted instagram grid, the type of hair that by no means has a stray out of park, outfits that adopted the traditional taste regulations…complete appears and a number of related. The item that makes community glance “cool” at this time, in 2023, is after they don’t appear to be they’re actually making an attempt—that’s why everybody remains to be so enamored with the effortlessness of the ’90s. While you throw on a couple of Onitsukas with a antique Dior slip nightgown, it appears haphazard in an actual spunky manner. Like…oh, that lady wore a couple of shoes as a result of she’s in reality taking to are living her presen nowadays in that outfit doing issues.

HL: I without a doubt see such a lot of downtown doyenne, true-Style-Folk interpretations of this sneaker, within the taste of the white Salomon shoes Bella Hadid has additionally old or the Unutilized Steadiness 550s. However I feel this sneaker has comeback possible outdoor of Unutilized York and Los Angeles taste circles, too. I don’t assume we’ve discussed plethora simply how COMFORTABLE those are, or what number of extra colour mixtures there are than the yellow Uma Thurman pair.

So I’ve to invite–have you ever been taking inspiration from Gen Z with the best way you’ve old yours? Or in different places totally?

street style paris fashion week womenswear fall winter 2023 2024 day three

At Paris Style While utmost season, visitors wore their Onitsukas with striped T-shirts and commentary coats.

Daniel Zuchnik//Getty Photographs

TG: It’s humorous as a result of I by no means, ever, worn to actually put on shoes. All during highschool and school I caught to lace up boxing boots (which can be additionally having a future at this time, however that’s a special tale) or lug-sole platform sneakers. One thing about shoes didn’t really feel very me in some way I will’t actually pinpoint. I used to be in reality a whole introvert rising up—which might, I feel, be just a little surprising to maximum community who know me now—and I feel a massive a part of me getting into my very own self belief was once pushing myself to decorate in actually bizarre, surprising techniques. I felt like my persona was once trapped on this fearful meekness and clothes was once the one manner I may just categorical how I actually felt and in the end leaving it.

onitsuka sneakers

Courtesy of Tara Gonzalez

However within the utmost couple of years, I feel visible community put on shoes just like the Onitsukas, which I grew up admiring at the cool used ladies on my observe crew at apply, out of context has actually excited me. I don’t really feel comfy dressed in a head-to-toe female glance lots of the past, I love so as to add challenging components, and the Onitsukas do exactly that during my perceptible. This week weekend I wore them with a Vaquera t-shirt that includes a pug dressed in a spiked collar, an asymmetrical white lace skirt, and a antique YSL Mombasa bag with that signature tricky horn maintain, and community saved coming as much as inform me how cool they idea the sneakers have been. However I feel what’s cool in regards to the sneakers is much less the sneakers themselves and extra how they took that glance to a actually unpredictable park. How do you end up dressed in them?

onitsuka sneakers

Courtesy of Tara Gonzalez

HL: So I’ll get started through pronouncing that there’s a considerable hole between the best way I assume I get dressed and the best way I in reality get dressed. I’m having a future the place I’m obsessive about a couple of Miu Miu ballet residences I latterly got and I wouldn’t ever, ever name myself a sneakerhead. I handiest discovered what Grailed was once, like, a time in the past. However cleansing out my closet over weekend, I took stock and came upon I’ve greater than 20 pairs of shoes. 20, together with 3 hard-to-find Unutilized Steadiness collaborations! It was once a future of existential wardrobing situation.

After I mirrored on it some extra, I needed to admit that I put on a variation of a white sneaker 95% of the past, and one in every of them is now a couple of white Onitsukas with slate blue-green accents. The pair I’ve isn’t as flashy because the yellow ones which can be all over the place the park, however that’s why they paintings for me: It’s a sneaker I will slip on with a automotive coat, outsized trousers, and a baseball cap for marketplace appointments (like a couple of weeks in the past), or with a flouncy, puff-sleeve Ganni sundress with a sweater vest layered on summit (like utmost weekend), or with denims or a related yoga prepared to go my canine (nice-looking a lot each morning once I get up). I like adventurous outfits on alternative community, however I love to decorate maximum days like I’m a dressmaker giving their runway finale bow myself: fairly minimum and no longer overthought, in most cases with a trouser and a few crewneck layers.

a harper's bazaar editor wears onitsuka sneakers in a post about the onitsuka mexico 66 sneakers 2023

Courtesy of Halie LeSavage
a bazaar editor wears a black blazer and chinos in a story about the onitsuka mexico 66 sneakers 2023

Courtesy of Halie LeSavage

However in your level, those shoes have the range to noticeable up a complete universe of outfits and playgrounds to put on them.

TG: I simply love that this present day, particularly within the week I’d say 3 weeks, I accumulation visible community dressed in the Onitsukas each past I let fall my space. And generally whilst you see an merchandise that a lot it feels a slight disheartening, as though community are simply brochure and pasting some development they noticed on Instagram. However I don’t really feel that manner with those! It doesn’t really feel like a development simply because everybody I see dressed in them is dressed in them so another way. It’s virtually like everybody noticed all of the surprising techniques community have been styling those shoes and are the use of them as a catalyst for their very own non-public taste. And it’s so thrilling to peer community having a laugh with their taste, all due to a $130 Eastern athletic shoe from 1949. Who would have guessed!

Mexico 66

Onitsuka Tiger Mexico 66
Credit score: Revolve

Mexico 66

Onitsuka Tiger Mexico 66
Credit score: Asics

Mexico 66

Onitsuka Tiger Mexico 66
Credit score: Asics
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Style Trade Writer

Halie LeSavage is the rage trade essayist at Harper’s BAZAAR. Her taste reporting covers the entirety from reviewing the most productive dressmaker merchandise to profiling rising manufacturers and architects. Prior to now, she was once the inauguration retail scribbler at Morning Brew and a way laborer at Glamour.

Headshot of Tara Gonzalez

Tara Gonzalez is the Senior Style Writer at Harper’s Bazaar. Prior to now, she was once the manner scribbler at InStyle, inauguration trade essayist at Glamour, and type essayist at Coveteur.

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