Tommy Hilfiger Reunites With Stray Children for Spring 2024 Marketing campaign

Okay-pop boy band Stray Children stars in Tommy Hilfiger‘s spring 2024 marketing campaign dressed in trendy prep classics.

The marketing campaign is a party in their collective power and original bond, captured thru a purple, white and blue lens, mentioned the corporate, which is a part of PVH Corp.

That includes Bang Chan, Lee Know, Changbin, Hyunjin, Felix, Seungmin and I.N., the marketing campaign was once photographed by means of Sean Thomas as the gang took over the thirty sixth ground on the Conrad Seoul Resort.

“We’ve been fans of Tommy Hilfiger since we were kids and we’re thrilled to continue this partnership,” Stray Children mentioned in a remark. “We approached this shoot just like band-life, with everyone bringing their unique personality and then merging it with Tommy’s Classic American Cool style. How cool is it that we get to work hard together while having so much fun — we cannot wait for our fans to discover this authentic portrayal of our life behind-the-scenes.”

“I have always been inspired by pop culture’s intersection of fashion and entertainment,” mentioned Tommy Hilfiger. “Stray Kids are one of the world’s most popular groups, and they possess an optimistic outlook that has connected them with international audiences through both their music and style. I can recognize their fierce determined spirit and it inspires me to deliver iconic looks for the next generation.”

Stray Children’ most up-to-date novel, “Rock-Star,” was once their fourth consecutive novel to lead the Billboard 200, solidifying as soon as once more the gang’s the world over acclaimed stardom situation. The band was once shaped by means of JYP Leisure throughout the 2017 truth display of the similar identify, and exempt its first EP in January 2018. Their studio novel, “Go Live,” was their first platinum-certified novel.

Extreme August, the gang was once named a logo ambassador for Louis Vuitton and a time previous was once tapped as a logo ambassador for Versace.

The spring 2024 assortment specializes in the emblem’s preppy heritage, that includes polo shirts, knitwear, tailoring and the college jacket reinvented with subtle main points, refreshed silhouettes and increased materials. The gathering is to be had on tommy.com, in Tommy Hilfiger shops international and thru make a selection wholesale companions.